Creative Director

About 8 Views: 8 Views is a Hyderabad-based digital marketing agency specializing in lead generation through content-driven performance marketing. Since 2015, we've partnered with over 300 brands, building impactful campaigns that deliver both high-quality leads and measurable results, helping generate over ₹200 million in revenue for our clients. Our 100 plus team thrives on a blend of creativity and data driven expertise, driving tangible results within a work culture that fosters innovation, supports growth, and encourages creative freedom. Job Overview : We are looking for a Creative Director to lead the Design Team, driving creative strategy and execution across digital marketing, brand-building initiatives, and offline campaigns. The ideal candidate will combine strong design expertise, creative leadership, and a performance-driven mindset to develop impactful campaigns that strengthen brand identity, drive engagement, and deliver measurable business results. This role involves mentoring designers, collaborating with clients and cross-functional teams, and translating business objectives into compelling creative concepts across multiple channels. What You’ll Do : Lead, mentor, and guide the Design Team to deliver high-quality, impactful creatives. Develop creative concepts and integrated campaigns across Meta, Instagram, YouTube, Google, and offline channels. Collaborate with performance marketing teams to evaluate creative performance using metrics such as CTR, CVR, CPA, engagement, and ROAS. Drive creative experimentation, A/B testing, and continuous optimization. Translate brand objectives and audience insights into strong visual concepts and creative strategies. Work closely with clients and internal teams on creative pitches, brand onboarding, and campaign development. Establish creative standards, improve workflows, and encourage innovation through AI-powered tools. What We’re Looking For : 5+ years of experience in creative design, art direction, or creative leadership, preferably in an advertising, digital marketing, or performance marketing agency. Proven experience leading designers and managing multiple creative projects. Strong understanding of graphic design, typography, composition, colour theory, and visual storytelling. Proficiency in Adobe Photoshop, Illustrator, CorelDRAW, Figma, or equivalent tools. A strong portfolio showcasing original concepts, integrated campaigns, and end-to-end creative case studies. An understanding of performance marketing metrics and how creative assets contribute to campaign results. Practical experience with AI tools to enhance creative workflows. What Makes This Role Exciting? : Lead and shape the creative direction of a growing agency. Work across diverse brands, industries, and campaign formats. Combine creative excellence with performance-driven thinking. Build a team culture that encourages experimentation, innovation, and ownership.