Manager- SEO

Manager – SEO Company: Amber (amberstudent.com) Location: Pune (Work From Office- Viman Nagar) Job Type: Full-time About Amber Amber is a global student accommodation platform helping students find and book ideal housing near top universities worldwide. With a presence in 100+ cities and partnerships with 300+ property providers, we’re transforming the student housing experience through technology, transparency, and data-driven growth . Key responsibilities Lead SEO strategy across on-page, off-page, technical, local/hyperlocal, and international domains Conduct keyword research and intent analysis to guide content planning Perform site audits and resolve crawl, indexing, page-speed, and Core Web Vitals issues Define and report OKRs/KPIs (traffic, rankings, conversions, organic revenue) Manage link-building, outreach, and digital PR campaigns Collaborate cross-functionally (product, growth, content, engineering, paid media) Mentor SEO team members, coordinate vendors or agencies Present performance and strategy updates to senior leadership Hard skills we are looking for 5+ years in SEO, with at least 2+ years in team, agency, or cross-functional leadership Expertise in GA4, Google Search Console, Ahrefs, SEMrush, Screaming Frog, and dashboard tools Technical SEO mastery: HTML/CSS, schema markup, hreflang, crawl/index optimization, site architecture Advanced keyword modeling, A/B testing, optimization of CTR and conversion metrics Strong ability in data analysis and dashboard building using Looker Studio/Data Studio, Excel, and attribution tracking Comfortable with CMS platforms and simple scripting or automation for scaling SEO tasks Soft skills we are looking for Excellent communicator with ability to align with both technical teams and executive stakeholders Strong strategic planner and project manager in fast-paced and ambiguous environments Proactive troubleshooter, adaptable to algorithm shifts and search format changes (AI/LLM/SGE) High ownership mindset, data-driven yet intuitive, with iterative testing and attention to detail Leadership presence: mentoring, stakeholder empathy, conflict resolution, and influencing cross-functional teams